Pink Velvet Cookies

Featured in: Sweet Smile

These delightful pink velvet cookies offer a soft, chewy texture with a vibrant hue and creamy white chocolate chips. The preparation involves combining dry ingredients like flour, baking powder, baking soda, and salt. Separately, cream softened butter and granulated sugar until fluffy, then incorporate an egg, vanilla extract, and pink gel food coloring for that signature tint. Gradually mix the dry ingredients into the wet mixture, then gently fold in white chocolate chips. A crucial 30-minute chill helps the dough hold its shape. Bake scooped portions at 350°F (175°C) for 10-12 minutes until the edges are set but the centers remain soft, ensuring a perfect chew. Cool before enjoying this festive and sweet indulgence.

Updated on Sun, 01 Feb 2026 03:33:15 GMT
Freshly baked Pink Velvet Cookies with creamy white chocolate chips, stacked on a cooling rack for a sweet treat. Save
Freshly baked Pink Velvet Cookies with creamy white chocolate chips, stacked on a cooling rack for a sweet treat. | grinnosh.com

Brighten your day with these stunning Pink Velvet Cookies. Featuring a soft, chewy texture and a vibrant pink hue, these cookies are as beautiful as they are delicious. Packed with creamy white chocolate chips, they offer a perfect balance of sweetness and a festive aesthetic that makes them ideal for any special occasion or a simple afternoon indulgence.

Freshly baked Pink Velvet Cookies with creamy white chocolate chips, stacked on a cooling rack for a sweet treat. Save
Freshly baked Pink Velvet Cookies with creamy white chocolate chips, stacked on a cooling rack for a sweet treat. | grinnosh.com

Whether you are preparing a treats platter for a celebration or just looking for a colorful snack to enjoy with a cup of tea, these cookies bring a touch of joy to the table. The combination of classic vanilla notes and the rich texture of white chocolate creates a timeless flavor profile that everyone will adore.

Ingredients

  • Dry Ingredients: 2 ½ cups (315 g) all-purpose flour, 1 teaspoon baking powder, ½ teaspoon baking soda, ½ teaspoon salt
  • Wet Ingredients: 1 cup (226 g) unsalted butter (softened), 1 ½ cups (300 g) granulated sugar, 1 large egg, 2 teaspoons vanilla extract, 2 teaspoons pink gel food coloring
  • Add-Ins: 1 cup (170 g) white chocolate chips
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Instructions

Step 1
In a medium bowl, whisk together the flour, baking powder, baking soda, and salt. Set aside.
Step 2
In a large bowl, use a hand mixer or stand mixer to cream the softened butter and sugar until pale and fluffy (about 2–3 minutes).
Step 3
Beat in the egg and vanilla extract until well combined. Add the pink gel food coloring and mix until evenly tinted.
Step 4
Gradually add the dry ingredients to the wet mixture, mixing on low speed until just combined. Do not overmix.
Step 5
Gently fold in the white chocolate chips with a spatula.
Step 6
Cover the bowl with plastic wrap and refrigerate the dough for 30 minutes to help the cookies hold their shape.
Step 7
Preheat the oven to 350°F (175°C). Line two baking sheets with parchment paper.
Step 8
Scoop tablespoon-sized balls of dough and place them 2 inches apart on the prepared baking sheets.
Step 9
Bake for 10–12 minutes, or until the edges are set but the centers are still soft. The cookies may look slightly underbaked; they will firm up as they cool.
Step 10
Cool on the baking sheets for 5 minutes, then transfer to a wire rack to cool completely before serving.

Zusatztipps für die Zubereitung

To achieve the best results, ensure your butter is properly softened but not melted. Chilling the dough for at least 30 minutes is a critical step; it prevents the cookies from spreading too thin in the oven. For a more intense color, use a high-quality gel food coloring rather than liquid drops.

Varianten und Anpassungen

You can easily adapt this recipe to your preferences. For a subtle floral note, add a few drops of rose water, or use half a teaspoon of almond extract to enhance the depth of flavor. If you follow a gluten-free diet, a 1:1 gluten-free flour blend can be used as a direct substitute for the all-purpose flour.

Serviervorschläge

These cookies are delightful when served fresh with a cold glass of milk. For an extra decadent treat, use two cooled cookies to create a sandwich filled with a rich cream cheese frosting. They also look beautiful served on a white platter to highlight their vibrant pink color.

Soft and chewy Pink Velvet Cookies on a baking sheet, vibrant pink hue with melty white chocolate chips. Save
Soft and chewy Pink Velvet Cookies on a baking sheet, vibrant pink hue with melty white chocolate chips. | grinnosh.com

Enjoy the process of making these festive Pink Velvet Cookies. Their unique appearance and delightful taste are sure to make them a new favorite in your baking repertoire. Happy baking!

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Recipe FAQ

What gives these cookies their pink color?

The vibrant pink hue comes from pink gel food coloring. You can adjust the amount to achieve your desired shade, from a subtle blush to a deeper, more intense pink.

Why is chilling the dough important?

Chilling the dough for at least 30 minutes is crucial. It solidifies the butter, preventing the cookies from spreading too much during baking, and helps them maintain a soft, chewy texture and a better shape.

Can I substitute the white chocolate chips?

Absolutely! While white chocolate chips complement the pink color and flavor, you could try dark chocolate chips for a contrast, or even add sprinkles for extra festivity. Ensure they are baking-stable chips.

How do I know when the cookies are perfectly baked?

Bake for 10-12 minutes until the edges are lightly set and golden, but the centers still look slightly soft and underbaked. They will continue to set as they cool on the baking sheet and wire rack, ensuring a wonderfully soft and chewy result.

What are some variations or additions I can try?

For added flavor, consider incorporating ½ teaspoon of almond extract or a few drops of rose water into the dough. You can also press extra white chocolate chips or sprinkles on top before baking for a decorative finish. Another idea is to fill cooled cookies with cream cheese frosting to create sandwich treats.

How should I store these treats to keep them fresh?

Store the finished cookies in an airtight container at room temperature. They will remain fresh and delicious for up to one week, maintaining their soft texture and delightful flavor.

Pink Velvet Cookies

Soft, chewy cookies with a vibrant pink hue and creamy white chocolate chips, ideal for festive occasions or a sweet daily treat.

Prep duration
20 min
Cook duration
12 min
Complete duration
32 min
Created by Hannah Lewis


Skill level Easy

Heritage American

Output 24 Portions

Dietary guidelines Meat-free

Components

Dry Ingredients

01 2 ½ cups all-purpose flour
02 1 teaspoon baking powder
03 ½ teaspoon baking soda
04 ½ teaspoon salt

Wet Ingredients

01 1 cup unsalted butter, softened
02 1 ½ cups granulated sugar
03 1 large egg
04 2 teaspoons vanilla extract
05 2 teaspoons pink gel food coloring

Add-Ins

01 1 cup white chocolate chips

Directions

Stage 01

Prepare Dry Ingredients: Whisk together flour, baking powder, baking soda, and salt in a medium bowl. Set aside for later use.

Stage 02

Cream Butter and Sugar: Using a hand or stand mixer, beat softened butter and granulated sugar on medium-high speed until pale and fluffy, approximately 2-3 minutes.

Stage 03

Add Wet Ingredients: Beat in egg and vanilla extract until fully incorporated. Add pink gel food coloring and mix until uniform color is achieved throughout batter.

Stage 04

Combine Dough: Gradually add dry ingredient mixture to wet ingredients on low speed, mixing just until flour disappears. Avoid overmixing to prevent tough cookies.

Stage 05

Fold in Chocolate Chips: Gently fold white chocolate chips into dough using a spatula, ensuring even distribution without deflating the mixture.

Stage 06

Chill Dough: Cover bowl tightly with plastic wrap and refrigerate for 30 minutes. Chilling prevents excessive spreading during baking and enhances flavor development.

Stage 07

Preheat Oven: Preheat oven to 350°F. Line two baking sheets with parchment paper to prevent sticking and ensure easy cleanup.

Stage 08

Shape Cookies: Scoop tablespoon-sized portions of dough and roll into balls. Place 2 inches apart on prepared baking sheets to allow for spreading.

Stage 09

Bake: Bake for 10-12 minutes until edges are set but centers appear slightly soft. Remove when cookies look slightly underbaked for optimal chewy texture.

Stage 10

Cool and Serve: Let cookies rest on baking sheets for 5 minutes to set, then transfer to wire rack. Cool completely before storing or serving.

Necessary tools

  • Mixing bowls
  • Electric hand or stand mixer
  • Rubber spatula
  • Measuring cups and spoons
  • Cookie scoop or tablespoon
  • Baking sheets
  • Parchment paper
  • Wire cooling rack

Allergy details

Review each component for potential allergens and consult with healthcare professionals if you're uncertain about ingredients.
  • Contains wheat (gluten), eggs, and dairy (butter, white chocolate chips). May contain soy from white chocolate chips.

Nutrient content (per portion)

These values are approximate guidelines only and shouldn't replace professional nutritional advice.
  • Energy: 150
  • Fats: 7 g
  • Carbohydrates: 20 g
  • Proteins: 2 g